Accessing marketing materials and participating in our cooperative advertising program just got easier. Frankenmuth Insurance is excited to announce a new Agency Marketing Platform (AMP), launching Monday, April 4, 2022. A snapshot of AMP’s homepage is shown below.
AMP will make it simple for agents to have access to agent sell sheets, policyholder overview materials, and cooperative advertising materials like billboards and social media posts. Pictured below, the interface makes it easy to see all available materials, with many that are ready to be customized with your agency logo.
Within AMP, agents will be able to customize materials for policyholders with their agency information. The materials can be either downloaded as a PDF or professionally printed and shipped to agency offices. Customizing a marketing flyer is a quick and easy process. Fill out a few information boxes, as shown in the below image, and you’re good to go.
The platform will also be the new hub for the cooperative advertising program. AMP will house key information about the program, show available funds for each agency, and provide agents the ability to request projects and submit for reimbursements directly.
We’re excited to begin this new venture, together. Additional information and training announcements will be shared next week. If you have any questions, please reach out to us at marketing@fmins.com.



