Have you ever wondered if you should be focusing your business in other areas?  Do you have a large concentration of business in areas prone to catastrophes?  Could you be cross-selling business to some of your existing customers?  In our quest to continue providing the best service possible, we are considering the creation of a mapping tool which may be able to benefit you by addressing these issues.

Potentially, this tool would help you by: 

·         Tracking location of claims incidents

·         Determining proximity of  insureds prone to catastrophe areas

·         Prospecting – where might you want to build your business

·         Determining demographics – do you have ample business in all the areas where you want to do be

·         Identifying areas where you currently do not have clients

·         Identifying areas that tend to have lower loss ratios

·         Tracking concentration of risks

·         Cross-selling

·         Mass-mailing

Additionally, one major factor to pricing an auto policy is the distance to work driven by the insured.  The mapping tool we are interested in creating would provide true driving distances – you won’t have to rely on getting the information from the insured.

Is this of interest to you?  Are there other areas within such a tool you would like us to research and include?  And, is this something you would truly use?  Please let us know, and we will consider your feedback as we determine the priority in creating such a tool.